Products & Services
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Marketing Data Analytics
Mining different types of marketing, sales and customer transaction data in a holistic manner to extract valuable insights to support marketing decisions. Done by re-organizing and holistic mining of existing data bases within the company, and if required, initiating data generation through third party vendors as well.
Marketing Intelligence System
Conceptualization, design, development and management of marketing dash-boards that give top level views of performance of brands/ categories. The dashboards are further embellished with drill-down and what-if analysis facilities.