Products & Services

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Marketing Data Analytics

Mining different types of marketing, sales and customer transaction data in a holistic manner to extract valuable insights to support marketing decisions. Done by re-organizing and holistic mining of existing data bases within the company, and if required, initiating data generation through third party vendors as well.

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Marketing Intelligence System

Conceptualization, design, development and management of marketing dash-boards that give top level views of performance of brands/ categories. The dashboards are further embellished with drill-down and what-if analysis facilities.

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